“Eclectic elegance” of a Madison Avenue building

Ephemeral New York

When the Parkview opened at 777 Madison Avenue in 1908, the Upper East Side was still known for opulent single family mansions, not French flats.

Parkview2015

But apartment living was catching on among the rich, particularly on the Upper West Side with the Dakota and similar buildings.

The architecturally diverse Parkview, which mixes Flemish, French, and English Gothic styles to create what one contemporary critic calls “eclectic elegance,” therefore had no trouble finding renters.

Parkviewad1908

And why not? Behind the elaborate facade of arches, multi-paned windows, and a rounded corner that slightly resembles a Medieval tower were luxurious and spacious apartments, just two per floor.

“The public areas of each included a room-sized windowed foyer, a music room, a dining room (plus a small conservatory), a living room, and a large salon, all totaling about 1600 square feet,” states Andrew Alpern’s Luxurious Apartment Houses of Manhattan.

ParkviewlayoutDon’t forget the 3-4 bedrooms…

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